Communication Design, Design, Digital Media

Snap inc. Introduces Spectacles!

Snapchat does what it does best and alleviates their users use of the platform. They are introducing sunglasses that takes snaps, called spectacles!

Spectacles are sunglasses with an integrated video camera that makes it easy to create Memories.

We’ve created one of the smallest wireless video cameras in the world, capable of taking a day’s worth of Snaps on a single charge, and we integrated it seamlessly into a fun pair of sunglasses – available in 3 different colors!

Spectacles are K.I.S.S!

Sunglasses with camera, storage and battery. Brilliant. I appreciate how simple & single-purpose the product is. You don’t have to use your phone but you can still snap.

Can’t wait to find out how this will turnout for the platform.

Curious about K.I.S.S. ? follow through here.

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Digital Media

Snapchat rejected $3 billion buyout offer from Facebook

(Reuters) – Mobile messaging start-up Snapchat rejected an acquisition offer from Facebook Inc that would have valued the company at $3 billion or more, according to a Wall Street Journal report on Wednesday.

The active internet/technology adaptation rate is higher in teenagers than adults(see the infographic), Facebook is trying to acquire it’s way through where the teens are.

$3 billion was an investment towards the goal of staying connected with this generation in future, when they are budget holders.

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